Remember that awesome game you played for way too long when you were seven? Yeah, Club Penguin. Nostalgia warning! Just to get you in the mood, here are some words from the game: Puffle, Rockhopper, Ice Fishing, Igloo. Are you feeling nostalgic yet? Good. Wow, that was one fun game.
Not anymore. As of March 29, Club Penguin will cease to exist in its current form. As a long-time childhood player (converted from Millsberry when it closed, I might add), this saddens me. I really used to enjoy playing, but as the saying goes, all great things must come to an end.
Club Penguin has announced that while the game is not continuing, their new endeavor, Club Penguin Island, certainly will. Not much is known yet about the new game, but I hope it’s just as great as the old one.
Okay, now that we’re over the sadness, here is the information:
- Membership is no longer available
- Paid members won’t be charged a recurring payment
- Emails were sent to members with further information
- You can pre-register for Club Penguin Island until February 16
Today, I played the game for a few minutes. However, what really stood out to me was that since I played about seven years ago, almost nothing has changed. The penguins still look the same, the map hasn’t changed at all, the games remain largely the same, and there are just as many chat phrases as before.
When I used to play, the game was novel and exciting, and Flash player was pretty good. Now, Flash is out of date due to HTML-5’s popularity and the game is old. Graphics quality has been greatly increased, but not in Club Penguin. I believe this is the reason for CP’s closing.
The game just isn’t relevant anymore. My experience today didn’t offer anything I didn’t have when I used to play, and membership is still just as expensive. CP still hosts the same parties as before (besides the closing party) and there are many fewer members. The games inside CP are over a decade old, and no one wants to keep playing them forever.
If Club Penguin had updated the game in a bigger way a few times since I played, it would be much more compelling. I think users are burnt out and ready for a new experience, which hopefully CP Island will bring.
I can’t stress enough the importance of UI change and efficiency improvements in the technologically fast-paced and innovative society we live in. Sorry, but if my only option now is to play the exact same game I played in 2009 for the same price and the same features, I’m likely to look elsewhere, which is what many players likely did.
Club Penguin was great, but it really is time to move on. It is no longer relevant in 2017, and the team behind the game has realized this. It’s time to get over the nostalgia and get excited for Club Penguin Island. What drove CP in the past is not driving it anymore, and it is time to move into the future.
Let’s go, everyone. What are we waiting for? Let’s sign up for the beta.